My Professional Journey
Experience & Achievements
9+ years of driving exponential growth across diverse industries and building innovative solutions
2024 - Present
Chief Marketing Officer
GG Enterprises (Nutriride.com)
June 2024 - Present
20-30x
Sales Growth
15x
Website Revenue
₹4Cr+
Monthly Revenue
40Cr+
Total Business
Key Achievements & Responsibilities:
- Drove 20–30x sales growth across Amazon, Flipkart, and other major marketplaces within 6 months through strategic performance marketing campaigns
- Achieved 15x growth in website revenue through comprehensive SEO initiatives, conversion optimization, and customer journey mapping
- Developed and launched Nutriride mobile app in-house using modern frameworks, scaling from ₹0 to ₹50L/month in just 4 months
- Built strategic collaborations with leading financial institutions, fitness brands, and influencers to expand market reach
- Grew organic sales by over 20x through content marketing, social media strategy, and brand building, reducing dependency on paid media
- Steered comprehensive video content planning, influencer marketing campaigns, and brand storytelling initiatives
- Managing cross-functional digital marketing team, overseeing affiliate programs, and monitoring brand profitability across all platforms
Technologies & Platforms Used:
2023 - 2024
Head of E-commerce & Digital Marketing
Stag Global Pvt. Ltd.
June 2023 - June 2024 (1 year)
Key Achievements & Responsibilities:
- Headed entire E-commerce division and strategic planning across multiple brands within the company portfolio
- Turned every product category into bestseller on Amazon including table tennis equipment, yoga mats, dumbbells, and volleyball gear
- Drove comprehensive multi-channel D2C growth strategy across Amazon, Flipkart, Myntra, Snapdeal, and TataCliq platforms
- Collaborated with major banks and financial institutions to create high-converting co-branded marketing campaigns
- Led and managed team operations for three distinct brands with cross-functional coordination and performance optimization
- Coordinated with third-party service providers and internal teams to optimize profitability and operational efficiency
Platforms & Tools Managed:
2022 - 2023
Assistant Manager – E-commerce Marketing & Operations
Sanspareils Greenlands (SG) Pvt. Ltd.
January 2022 - June 2023 (1.5 years)
30-40
Peak ROAS
20+
Avg ROAS
Key Achievements & Responsibilities:
- Executed strategic brand collaboration with VISA India, creating exclusive offers for VISA cardholders and driving brand visibility
- Partnered with SBI Card and IndusInd Bank to build brand trust, increase consumer confidence, and expand customer base
- Launched and optimized high-ROI campaigns achieving consistent 20+ ROAS; top-performing campaigns delivered 30-40 ROAS
- Led and managed E-commerce marketing and operations team, ensuring smooth cross-functional coordination
- Improved product listing quality, content optimization, and SEO across marketplaces to enhance discoverability and conversion rates
- Built comprehensive performance dashboards and KPIs to monitor campaign success, ROI tracking, and operational efficiency
- Negotiated and managed marketplace deals, promotional campaigns, and advertising budgets to ensure maximum profitability
2021 - 2022
E-commerce & Digital Marketing Manager
G.R. Bathla Publications Pvt. Ltd.
January 2021 - December 2022 (2 years)
Key Achievements & Responsibilities:
- Launched and managed digital marketing operations from ground up, establishing comprehensive online presence and driving rapid growth
- Scaled NEET and JEE product categories strategically, making NEET the top-selling category in highly competitive educational market
- Drove significant growth in organic website traffic through advanced SEO techniques, content strategy, and on-page optimization
- Managed performance marketing campaigns across Amazon, Flipkart, and grbathla.com to increase revenue and market visibility
- Oversaw logistics coordination, campaign execution, and comprehensive P&L planning to improve profitability margins
2016 - 2018
WI
Founder & Digital Commerce Consultant
Webloops India
May 2016 - April 2018 (2 years)
Key Achievements & Responsibilities:
- Founded and scaled comprehensive marketing & development agency, managing end-to-end digital operations for clients across USA, UK, Europe, and India
- Launched and grew multiple international brands on Amazon USA, providing strategic consulting, listings optimization, and advertising campaigns
- Built and managed private hosting platform "Harry's Host" with complete server setup, optimization, security protocols, and maintenance services
- Executed website development projects, UX optimization, content marketing campaigns, and technical consulting for diverse client base
- Delivered comprehensive E-commerce consulting covering marketplace strategy, SEO implementation, paid marketing, and P&L planning
- Led brand collaborations and strategic partnerships to accelerate client growth and expand international market presence
2014 - 2016
Web Developer
Tech Mahindra
June 2014 - December 2015 (1.5 years)
Key Responsibilities & Learning:
- Developed and maintained enterprise-level web applications with comprehensive front-end and back-end development responsibilities
- Managed complete project lifecycles from initial planning and requirement analysis to deployment and post-launch support
- Handled database design, optimization, and management ensuring application scalability, performance, and robust security protocols
- Created comprehensive technical documentation, knowledge bases, and process workflows to improve team development efficiency
